about pursuit

ethos

WE BELIEVE THAT COMFORT IS THE ENEMY. PUSHING BEYOND COMFORT IN THE GYM, WILL TRANSFORM THE REST OF YOUR LIFE.
Woman training at Pursuit in Windsor, CO serving Severance and Timnath.
We are an old-school-values strength and conditioning facility led by top tier strength and conditioning professionals. As a member of the Pursuit community you are committed to transforming your body and mind through sound coaching, training and nutrition.
who we are

More than a gym

Pursuit Training offers a wide variety of group fitness classes throughout the day. We can accommodate any schedule! If there isn't a class that meets your needs — don't worry — all of our members get 24/7 access to our open gym.

explore the facility
Interior view of Pursuit Training turf and gum, the premier strength facility in Windsor.
why we exist

the industry is broken

Traditional gym models and supplement companies have built their businesses on exploiting people's ignorance. Traditional fitness clubs are set at a low price and sell a high volume of memberships, knowing that 85 percent of their members will not show up. Supplement companies and fad diet companies have exploited people by pimping products and magic pill ideologies on the 85 percent of the populous, who is ignorant. This cycle of lies leaves people frustrated, discouraged, and stuck in a constant battle with their self-image.

The reason that diets, supplements, and gym memberships have all failed people is they are only a small component to complete health. Typically, diets and gym memberships are thought of as the path to a final destination. In reality, the pursuit of health, fitness, and an ideal physique is an eternal process. If we intend to change the industry and make a real impact in our members' lives, we must make nutrition and training a congruent solution. In turn, our members will perform as well as they look and develop the skills necessary to maintain their health and fitness for the rest of their lives.
what drives us

guiding principles

Comfort is the Enemy

Pushing beyond comfort in the gym will transform the rest of your life. Growth only happens when you step outside of what feels safe.

Personal Accountability is what separates successful and unsuccessful people

Own your choices, own your results. No one else is responsible for the work you put in or the goals you achieve.

Integrity always in all ways

Embrace change. We are here to help you reach your goals no matter what it takes. Honesty and transparency drive everything we do.

Love to Serve others

We are in the people business. We must love and embrace the challenges that come along with people, working with all different types of individuals.

We are passionate about Strength & Conditioning

There is a difference between training and exercising. We are committed to the craft of strength and conditioning at the highest level.

Nutritional literacy changes people's lives

Our mission is to educate people so that they can sustain balance, changing their lives forever. Nutrition first; exercise second.

Have fun and stay a little bit weird

People are weird, and our coaching staff loves weird. Enjoy the process and bring your authentic self to the gym.

Positive coaching supersedes negative feedback and inspires others

Education and motivation equal results. We promise.

rise
overcome
transform
commit
Dedicate
pursue
repeat
rise
overcome
transform
commit
Dedicate
pursue
repeat